Imagine a world with no door-to-door sales people, no telemarketers, no pop-up ads, no ugly billboards, no television advertising and no rude interruptions from merchants at all. How much lower would our stress levels be? How much more beautiful would our driving landscapes be? Of course that would be impossible right? No, some countries actually restrict all these things and a person does not have to look at merchandising until they actually choose to either in a catalog, on the internet or in a store. Passing such legislation in the land of the free might be extremely difficult, considering the fact that most of congress is not free but under the control of such interests.
One of the great delights of internet TV over cable is not only having what you want, when you want it, but also to some extent the lower volume of advertising. But today I turned on one of my usual sources of internet news, the Roku News channel only to find an advertisement in front of every single news story and it was the same ad every time. I used to be able to skip ads by tricking the Roku simply backing out of the story and restarting it, but of course I knew that Roku would eventually discover and fix this loophole. They have with a vengeance, so now I deleted the Roku News from my menu and have gone to other news sources.
I refuse to be led down the garden path that commercial TV has gone with its carpet bombing approach of three or four minutes worth of ads constantly interrupting television enjoyment. We experience an incessant background droning, constant pop-ups, interruptions, and other in-your-face advertising. Even regular internet websites are getting in on the act with ever new inventive ways of increasing our stress levels by constant ad interruptions. As consumers like myself constantly avoid websites with ads, others must be lulled into a deep hypnotic state because nobody seems to be changing their ways. Instead, the constant grab for our pocket book must be having some measure of success. Otherwise, they wouldn’t do it. I for one, simply refuse to be suckered and change websites and TV choices as soon as my old ones reach the level of obnoxiousness.
What once was the territory of door-to-door sales later became the annoying nightly telemarketers and now is the realm of media advertisers. They all have one thing in common: sales via rude interruption. I remember walking past the counter of a particular food vendor recently only to be shouted at asking if I wanted to try a sample bite. I simply turned to the man as told him not to be rude. Yet, the whole world is becoming more and more blase about rudeness. It is so ubiquitous that we don’t even bother with objections any more.
What is the cause of all this orgy of advertising, this unpleasant circus side-show hawking of wares? Perhaps for some it is a matter of survival but for many the real reason is greed. Our culture is an object lesson in the consequences of greed. By justice a king gives a country stability, but those who are greedy for bribes tear it down (Proverbs 29:4*). My people come to you, as they usually do, and sit before you to hear your words, but they do not put them into practice. Their mouths speak of love, but their hearts are greedy for unjust gain (Ezekiel 33:31*). They have become filled with every kind of wickedness, evil, greed and depravity. They are full of envy, murder, strife, deceit and malice (Romans 1:29*). Having lost all sensitivity, they have given themselves over to sensuality so as to indulge in every kind of impurity, and they are full of greed (Ephesians 4:19*).
*Holy Bible, New International Version®, NIV® Copyright © 1973, 1978, 1984, 2011 by Biblica, Inc.® Used by permission. All rights reserved worldwide.