While most conventional newspapers are seeing continuous declines in readership, The National Catholic Register has reported a 71 percent circulation increase since February 2011.
During this period, readership rose from 22,825 to 39,041subscribers by the end of October. The circulation gains so far for 2014 account for nearly 4,000 new subscribers.
National Catholic Register is considered the newspaper of record for the Catholic Church in America. It is the largest and one of the oldest Catholic newspapers in the U.S. It is published bi-weekly with 26 issues per year.
The newspaper’s ownership—EWTN Global Catholic Network—cited a number of factors for the added readers, including timely and trustworthy reporting, solid editorial content, inspirational features and expanded marketing.
“The Register is experiencing a wonderful, prolonged period of growth that speaks to our ability to deliver thorough news coverage that resonate truth,” said Michael P. Warsaw, EWTN’s chairman and chief executive officer and publisher of the National Catholic Register. “It’s exciting to see both long-time and new readers respond to our efforts with the enthusiasm and loyal support that is fueling our growth.”
Online web traffic to NCRegister.com also has increased 206 percent during the same period, from 294,886 to 903,557 followers. Its Facebook page has surpassed 100,000 likes, and the publication reaches digital readers with a new mobile site, iPhone/iPad and Android apps, and Kindle.
The organization also produces Register Radio, a weekly radio show that airs on EWTN’s Global Radio Network.
“Our media organization, with a staff of only 16 full-time employees, continues to meet the needs of our audience in print, online and via Register Radio,” added National Catholic Register Editor in Chief Jeanette De Melo. “Our print and digital subscription numbers, as well as overall website and new media traffic, continue to climb, as we reach Catholics in the many varied ways they seek their news today.”