Lebron James’ return to the Cleveland Cavaliers is probably the most anticipated event at the start of the NBA season. On Thursday night, Lebron James will play his first game as a Cleveland Cavalier in more than four years. To celebrate the return of Lebron James, Nike released a powerful commercial on Thursday just hours before the game that shows the Cleveland coming together to huddle up.
Even Lebron is buying into the hype of the Cleveland Cavaliers opener against the New York Knicks. In an interview, James said that this game is one of the biggest sporting events ever. That may be the case because it’s not just Cleveland fans that are looking forward to Lebron’s return to the Cavaliers.
Anticipation over the Lebron James return to Cleveland is so hyped up that Lebron even took a Twitter survey to see if he should do the notorious chalk toss tonight. In anticipation of the dramatic chalk cloud, packets of confetti are being given to each person attending the Cavaliers home game. They are to toss their confetti when Lebron James does his chalk toss before the game starts.
The commercial released by Nike on the same day as the Cleveland Cavaliers opener is just over two minutes long and illustrates Lebron’s welcome home. Shot in dramatic black and white, the commercial starts out with Lebron and the rest of the Cavaliers coming together to huddle up. In Lebron’s speech to the team you hear him say:
Every single night, every single practice, every single game, we gotta give it all we got. Cuz’ they gon’ ride with us. Everything that we do on this floor is because of this city. We owe them. We gon’ grind for this city. They gon’ support us, man, but we gotta give it all back to them. We get it done. The toughness that we have on the court is gon’ come from this city. Everybody. The whole city of Cleveland. That’s what it’s all about. It’s time to bring ’em something special.
As they start chanting and moving, fans start to move down out of the stands to join the team. As the hype and excitement grows, more and more people start joining the huddle until it shows the entire city of Cleveland coming together to huddle up with the Cleveland Cavaliers.
The Lebron James Nike commercial is emotional and moving. It shows just how much Cleveland Cavaliers fans appreciate Lebron’s return to the home team. When James left Cleveland for Miami, it was heartbreaking for Cleveland. Now that he has returned home despite having many lucrative offers during his free agency, Lebron’s fans are excited to see him come home.