Arccos Golf – maker of the first club-to-cloud system offering GPS, live stat tracking and tour analytics – will go with Buffalo Communications to lead a public relations and marketing program for its Arccos system in Canada and the U.S.
Launching at retail outlets in October, the Arccos system will retail for $399.
The Arccos system features a set of 14 virtually weightless sensors. Each is easily attached to the end of a club grip. Once paired via Bluetooth to the Arccos iPhone app, the system seamlessly integrates with a golfer’s game, requiring no alterations to pre-shot routines, additional devices, tapping or other hindrances to enjoyment and improvement.
Along with GPS for more than 16,000 courses in North America, Arccos captures critical data for each golfer’s game, providing players with instant access to information on distances hit, club averages, driving accuracy, greens in regulation, sand saves, putts and more. This helps golfers identify patterns and refine tactics before, during and after each round.
“We’re equal parts an innovative technology company and a group of serious golfers,” says Sal Syed, CEO and co-Founder of Arccos Golf. “By combining our passions, we’ve created a truly novel solution that provides universal, real-time access to the same data the world’s best players use to improve performance.”
Further bolstering the system is the proprietary Arccos Tour Analytics platform developed in conjunction with golf’s most renowned statistician, Peter Sanders.
Drawing from Sanders’ work with PGA Tour player Zach Johnson and many others, it automatically breaks down a golfers’ handicap into five key components – driving, approach, chipping, sand game and putting.
This allows players to do the following:
- Gain insight into what every shot means
- Understand exactly how each part of their game contributes to scoring
- Explore comparative data in each of the five components from golfers with the same handicap
- Evaluate patterns across their entire golf history, supporting refinement of on-course tactics
More than just an effective tool for individual users, top instructors utilize the Arccos system. It helps their students recognize and correct faults, such as club distance gaps, noticeable shot dispersion patterns and other problem areas.
The Arccos system is a Callaway Open Innovation Partner.
For more information or to view a demo video: http://arccosgolf.com.